Come one, come all to the NENMA SEO Bootcamp on Nov. 19

You've seen it looming on the calendar. You've been waiting with bated breath. You've been shouting from the hilltops: "Come on, NENMA! When is that fall conference already?!"

Stamp your feet no more. Here comes the NENMA Fall Conference: SEO Bootcamp Edition, to be held Nov. 19 at the Northeastern University Dedham campus located at 370 Common St. (Route 135).

We're pleased to announce that our keynote speaker will be Brent Payne, SEO Director for Tribune. You may have seen him quoted recently in the NiemanLab blog, and you can certainly read more about his SEO thoughts on his blog, subtitled as The Thoughts of a Bald SEO Guy. What you'll get from him at the NENMA event, though, is some of the secret sauce he has used to help double monthly visits to Tribune's portfolio of Web sites.

Personally, I love the last line of his job description:

• Responsible for all aspects of SEO for 50+ Tribune Company sites/domains
• Provide executive level summaries of search engine optimization strategy and tactics
• Develop an SEO taskforce made up of key individuals in each Tribune department/market
• Conduct SEO training throughout the 40+ Tribune markets
• Develop a network of partnerships with other media companies outside the Tribune market regions
• Not have a heart attack or other physical ailment that renders me dead

Amen, Brother Brent!

Surrounding the lunch session with Brent will be two sets of concurrent sessions, digging into the power of search from marketing, technology, content and revenue points of view. Among the panelists will be:

• Mark Roberge, Hubspot
• Harry Gold, Overdrive Interactive
• Brendan Picha, SquareOak
• Greg Jarboe, SEO-PR
• Eric Esposito, Silvertech
  
• Monica Wright, VONT + HMG Performance Web Marketing
  
• Derek Edmond, KoMarketing Associates
  

And if that's not enough to lure you out to Dedham, we've got door prizes too! We'll be giving away five copies of Inbound Marketing: Get Found Using Google, Social Media, and Blogs (The New Rules of Social Media) by Brian Halligan and the rest of the gang over at HubSpot in Cambridge. It's a must-read from one of the must-follow companies in the digital marketing space. Of course, you must be present to win!

The schedule will go as follows:

10 a.m. -- Registration, coffee and conversation
10:30 a.m. -- Concurrent sessions: The Power of Search from Marketing and Technology Points of VIew
Noon -- Lunch, words from our sponsors and keynote
2 -- Concurrent sessions: The Power of Search from Sales and Content Points of View
3:30 -- Adjourn to beat traffic, or continue the conversation at Not Your Average Joe's in Needham.

Speaking of words from our sponsors, we'll have several, and we thank them for their generous support: Adicio, Newsbank, Local.com and Second Street Media. Please make sure to stop by their tables, say hello, and check out their latest product offerings. We have room for two more, so if your company would like to be in front of dozens of new media decision makers and product managers, come on down!

We'll be sharing many more details with you in the coming days, especially about our panelists. Meanwhile, though, don't delay, NENMA members and fans. Sign up for the SEO Bootcamp now!